The Know Dementia, Know Alzheimer’s campaign is also working to erase the stigma surrounding dementia to help increase early diagnosis
Alzheimer’s Disease International (ADI) is focusing this year’s World Alzheimer’s Month campaign on diagnosis as well as helping people understand the warning signs of Alzheimer’s disease and related dementia in an effort to spread knowledge about the importance of early detection.
September is World Alzheimer’s Month. ADI, a federation of Alzheimer associations across the globe, is working to raise awareness of the prevalence of the chronic neurodegenerative disease as well as trying to reduce its stigma.
In Canada, approximately 564,000 people are living with Alzheimer’s disease or related dementia, according to the Alzheimer Society of Canada. In less than 15 years, the number is expected to climb to 937,000.
This year’s awareness campaign is called Know Dementia, Know Alzheimer’s.
In a statement on the organization’s website, ADI emphasizes the importance of understanding the early warning signs of Alzheimer’s disease and dementia and how the continuing stigma surrounding dementia results in people being diagnosed in late stages.
“Receiving a diagnosis of dementia is often a challenging and difficult process and varies greatly around the world,” ADI says.
“To add to this, the stigma surrounding dementia means that many avoid seeking a diagnosis until the very late stages of the condition. We need to change this.”
To help raise awareness, ADI is asking people and organizations to get involved with this year’s campaign.
ADI is offering campaign resources and materials on its website to help people and organizations spread the word about World Alzheimer’s Month 2021.
ADI says one way to raise awareness is through social media platforms, such as Twitter and Facebook. The hashtags for this year’s campaign are #KnowDementia and #KnowAlzheimers.
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