
Videographer Amber Pula captures a moment for one of OMNI long-term care home Rosebridge Manor’s video contributions.
Videographer Amber Pula found herself chuckling more than once as she edited the videos for OMNI Health Care’s first-ever video challenge. Though the topic of the videos was a serious one — quality care in long-term care homes — the brilliance of the videos was that they provided a way to blend fun, creativity and learning around an important issue.
“I think (this video challenge) has really opened up some avenues for creativity and learning to be united and that gets people excited about learning — which is the best way to go about it, I’d say,” says Amber, who brought her gifts of creativity, enthusiasm and the ability to help others execute their vision to the video challenge.
Amber’s own experience with this project proved to be a great blend of fun and learning.

Amber Pula
She was joined by Axiom News colleagues Lisa Bailey and Deron Hamel in visiting all but two of OMNI’s 18 long-term care homes to shoot footage for the videos over a period of several weeks.
Co-ordinating and prepping for the visits offered lots of opportunity to practise and learn about being organized, she says.
Amber also learned a lot about the best ways of working with teams of people she’d never met before in order to create something new together. At the heart of this work is the importance of mutual respect, she says.
But in the end, what energized her most was the energy of the teams at each of the homes. “They were all super excited and they all wanted to do their best,” Amber says.
While that energy certainly made the filming a fun experience, it also enlivened the hours of solitary editing she experienced afterwards.
“It really helped when I was editing, because you could just see their energy,” Amber says.
“Even the bloopers helped keep me going as I was editing . . . I was just laughing,” she adds.
She recalls a visit to one of the homes in particular, Springdale Country Manor, in which everyone, including the residents, was laughing so hard during the videoing that a staff member got accused of wetting her pants. (That scene, by the way, did make it into the Springdale video).
The videos are being unveiled for the first time during this week’s OMNI manager’s forum. Participant voting will identify the winning entries. All of the videos will be available through OMNI’s Surge Learning educational management tool, becoming training and information resources for the homes.