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Almonte Country Haven receives Workplace of the Year award from OLTCA

Almonte Country Haven team members are seen here after the Lanark County long-term care home received the OLTCA’s Workplace of the Year award.

Award recognizes outstanding LTC homes for commitment to staff engagement, staff recognition and workplace culture

Almonte Country Haven has been named the Ontario Long Term Care Association’s (OLTCA’s) Workplace of the Year for its commitment to staff engagement, staff recognition and workplace culture. Read more

Streamway Villa receives OLTCA award for success with OMNI’s diabetes program

Streamway Villa administrator and director of care Kylie Szczebonski (left) and RAI co-ordinator Kerrie Chapple (right) are seen here accepting a Clinical Protocol Excellence Award during the OLTCA’s This is Long Term Care conference in Toronto Nov. 29.

Daily huddles, where staff talk about diabetes issues, have helped keep hypoglycemic events at near nil

Streamway Villa is one of the recipients of the Ontario Long Term Care Association’s (OLTCA’s) Clinical Protocol Excellence Award for its success with OMNI Health Care’s diabetes protocol. Read more

Provincial advocacy campaign to improve resident care underway at OMNI homes

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Residents, family members and staff asked to sign letters asking gov’t for more LTC funding

Ontario long-term care homes are once again being encouraged to join an annual letter-writing campaign to underscore to MPPs the need for additional funding to enhance resident care. Read more

Panel emphasizes value of strong community relations in LTC

Panelists are seen here discussing the issue of public confidence in long-term care during the OLTCA/ORCA Together We Care convention and trade show.

Panelists are seen here discussing the issue of public confidence in long-term care during the OLTCA/ORCA Together We Care convention and trade show.

These healthy relationships are crucial for public confidence

Thursday, April 3, 2014 — Deron Hamel

TORONTO – A panel of media and communications experts underscored the importance of long-term-care home providers having robust relationships with news organizations, the public and residents’ families, during the Ontario Long Term Care Association/Ontario Retirement Communities Association 2014 Together We Care convention and trade show.

Speaking during an April 1 segment, the panel, which was moderated by author and journalist Steve Paikin, emphasized that having healthy relationships with these parties is especially important for long-term care homes in the wake of an adverse event.

Strong, healthy relationships with communities and local media can have a positive impact on public confidence if an adverse event happens in a long-term care home, the panel agreed.

“I would bring people in whenever you can. Have community events. It provides discipline,” said Toronto-based communications and stakeholder relations expert Robert Waite. “If you’re doing that constantly, you’re going to be paying a lot of attention to the little things from the perspective of families, relatives and even the media.”

Health-care consultant Tom Closson agreed, adding that by inviting journalists into a long-term care home to show them how it operates demonstrates transparency and provides the media with a context of understanding the issues homes, staff members and residents face.

“If you help (the media) do their job, they’ll help you do your job,” Closson said.

Globe and Mail health reporter and columnist André Picard has engaged with long-term care homes as a journalist and a family member. Picard, whose parents both lived in long-term care homes, said his experience as a family member was positive. Speaking as a journalist, Picard said by showcasing the quality care they deliver, homes can build a strong reputation and trust with communities and media.

“If you take care of every single one of your clients, you don’t have to worry about your reputation; it’s going to be solid,” he said. “And if something does go wrong, it’s not going to be a big deal, because the context will be there (and) people will know your values are good, your business is good, and it won’t be a big issue.”

The annual OLTCA/ORCA Together We Care convention and trade show, which ran March 31 to April 2, is Canada’s largest gathering of long-term care and retirement home professionals.

Keep reading the OMNIway for more stories about this panel discussion.

If you have a story you would like to share with the OMNIway, please contact the newsroom at 800-294-0051, ext. 23, or e-mail deron(at)axiomnews.ca.

If you have feedback on this story, please call the newsroom at 800-294-0051, ext. 23, or e-mail deron(at)axiomnews.ca.